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Computers talk in numbers but humans talk in words. Words are more memorable for your customers. That’s why you name your business with Words. So it just makes sense to use words to make your phone number more memorable. If you worry about people thinking it’s easier to dial numbers, then list the digits with it. You can have the best of both worlds with a number that spells something that’s easy to remember if you put the digits next to it in case they’re dialing it as they look at your ad. But most customers don’t dial your number right after they see your advertising, so the memorable words are easier to remember and dial later.