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Know what you want, but Take what you can get
By Bill Quimby on April 27, 2023
Sometimes you have to take the best you can get for now, and keep your options open for something better in the future. We’ve all been in situations like this. We often can’t get the best and have to settle for the best we can get, whether you’re looking for the perfect home, or the perfect car or just standing in the produce department looking for the perfect fruit. Of course we all want everything perfect, but in the real world we have to adjust our goal to getting the best available, not the perfect…
Unfortunately when you pick some things, you’re stuck with them or it’s hard to change. The most obvious example of that is a spouse, but we won’t go there. If you pick a house or car, you can’t change them very easily. You can only afford one, so you would have to give up your current one to change it for another. Fortunately toll free numbers aren’t like that. Since most of the expense with a toll free number is the incoming calls, you can very easily have multiple toll free numbers. Most businesses have multiple numbers. And even if a number is in all your advertising, you don’t have to throw out your old advertising because the number still works. When you upgrade to a new better number you set up both and keep the old one until it stops getting calls.
So changing or adding a better number to your advertising is much easier than most other changes in your business or life. So relax! You DON’T have to get the perfect number right now, even if your advertising is about to start.You can add a better number in the future and transition over to it very easily!None of the old advertising is lost. So take the best number you can get but keep checking because there’s a constant turnover and the impossible ideal number may become available in the future. That’s what we’re here for, to make it easy to stay on top of this and show you the new numbers coming out each month. Check back periodically and we’ll make it easy to check on that perfect number for you!
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