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The long term value of Vanity Numbers
By Bill Quimby on October 13, 2023
Very few other things you get or purchase for your business not only last but become even more valuable as you use them. You’ll probably invest in a lot of equipment and supplies to start any business. Every business has expenses but almost none of them last forever. Your vanity number can be an asset like real estate that is always valuable.
The right vanity number not only lasts indefinitely, but it becomes more valuable and more memorable, the more you advertise it. Vanity numbers are often sold off when a business goes out of business because they’re not less valuable after they’re used or advertised, they’re MORE valuable after they’re advertised.
A lot of businesses contact us looking to acquire the toll free numbers of competitors that go out of business, even if they’re not vanity numbers, because they continue to get callers looking for their services. Misdials is a whole business in and of itself, but it’s easy to see that you get a lot more long term calls when your number is more memorable.
A memorable vanity number can be an asset that not only holds its value but goes up in value over time. It not only increases your sales, but it also increases the value of your business. Having a domain name is expected and all your competitors have domain names, getting one doesn’t give you much of an advantage. But all your competitors probably don’t have vanity numbers and the advantage that gives you doesn’t just let you keep up with your competitors it puts you ahead of them.
So don’t look at the cost of a vanity number as an expense, it’s an investment in your business that will only increase over time and will probably last longer than anything else you do this month for your business. That’s also why you want to be thorough in your number search and work with someone that understands the importance of the right brand name number.
We've helped tens of thousands of customers get great numbers over the past 25+ years
“Rita, Bill and the team at TollFreeNumbers.com have been extraordinary to work with. From securing an excellent vanity number for us to working with us on extending it when we'd been to busy to transfer the number to ultimately following through with the steps to porting on their end extremely quickly when the time was right. Each step of the way they were wonderfully communicative, and even provided numerous courtesy follow up emails that were above and beyond what would normally be expected. I highly recommend working with them for your TFN and vanity number needs.”
Jeff Smith
Forest city, PA
“He personally answered my questions when I called! He was amazing, helpful and no one out there is more knowledgeable regarding the procedures for acquiring toll free numbers. I wouldn't dream of using any other service. I wouldn't trust any other service as well. I would give Bill Quimby a ten on a scale of one-to five:) Kudos and thank you for being so professional!!!! Robert J. Coyle , Esq. Attorney at Law The Hamptons,Long Island, New York.”
Robert J. Coyle
New york, NY
“We have used TollFreeNumbers.com (1 800 MARKETER) several times. Love the process for finding and purchasing a number, as well as the immediate automated order info we get and process for porting the purchased number. Would recommend them to everyone needing a number.”
Mitch Welin
Deerfield beach, FL